Pixar as a Brand is Not a Box Office Guarantee
Cars 3 gave the studio one of its worst opening weekends. Read More...
Category: Box Office
Dark Universe Starts Slow with ‘The Mummy’ Flop, But ‘Wonder Woman’ Offers Hope
Contrary to popular belief, this mega-franchise isn't exactly dead on arrival. Read More...
Defining the Success of ‘Baywatch’ as a Summer Blockbuster
With 'Baywatch' bending genre, it's hard to define its success as a summer blockbuster. So let's compare it across all three genres it tries to be. Read More...
‘Wonder Woman’ Had a Huge Opening Weekend…For a Movie
The female superhero movie also just broke through what was once No Women-Director's Land. Read More...
‘Pirates of the Caribbean’ Tops the Lowest-Grossing Memorial Day Weekend Since 1998
'Pirates' is sunk, 'Baywatch' drowned, and the traditional start of the summer has fizzled out. Read More...
‘Alien: Covenant’ Narrowly Justifies the Continuation of the Franchise
The new prequel sequel posted the fourth best opening for the franchise. Read More...
‘Snatched’ is the Biggest Comedy of the Year So Far
As far as sophomore slumps go, Amy Schumer's isn't so bad. Also: what does the 'King Arthur' flop mean for two Disney live-action remakes? Read More...
Hollywood Doomsday Preppers Need A Better Argument Than “Franchise Fatigue”
Analysts claiming the summer box office is doomed to die fail to paint a convincing portrait of the designated killer. Read More...
This is How Smalltime Filmmakers Go Big
Box OfficeNot everyone needs to jump into a blockbuster.You could say that Free Fire is a box office flop, but I wouldn’t. The first Ben Wheatley movie to hit A Read More...
‘The Fate of the Furious’ Breaks a World Record While Falling Short at Home
The fate of the franchise is still in pretty good shape.
Sequels continue to disappoint at the box office this year, overall. Sure, there’s the John Wick: Chap Read More...