The fantasy/buddy cop feature is one of the most successful properties in Netflix history.
While there were reports that Netflix was going to move ahead with a sequel to Bright, now there is confirmation. Today, via social media, Netflix has confirmed that Will Smith is returning with a Bright sequel. Not only is Will Smith going to be returning, but so is his co-star Joel Edgerton. Director David Ayer is also in the fold for the sequel, but the one noticeable exclusion from the original is screenwriter Max Landis. David Ayer will handle script duties for the sequel himself.
According to Netflix, Bright is the highest viewed Netflix film ever on the service within its first week of release and one of the biggest originals (yes this includes sequels) Netflix has ever launched. Currently, Bright is the #1 on Netflix in every country since releasing on December 22nd, 2017. Perhaps those numbers that came out before the new year weren’t so off base. Bright is big business for Netflix despite its monstrous $90m price tag.
Bright has been a target for critics since its launch, but that obviously hasn’t stopped the feature from becoming one of the biggest titles in Netflix history. Obviously, Netflix is keen on the sequel and no amount of bad reviews will keep audiences away from this original property. Audiences care little about critic reception when all they need to do is press play in the comfort of their home.