Toni Myers


This week’s Fund This Film is not about a film that needs funding. But it is still about a crowd-funding campaign that is somewhat movie-related. The Aerospace Industries Association (AIA) of America has gone to Indiegogo for an effort to spark interest in the U.S. space program, and they’re seeking money to put a promotional trailer into theaters to play ahead of Star Trek Into Darkness. The 30-second video, narrated by Peter “Optimus Prime” Cullen, is a commercial-size edit of a longer NASA promo called “We Are the Explorers,” and it aims to remind us all that the end of the Space Shuttle program did not mean the end of American space exploration. This is especially important now that everyone’s watching Room 237 and becoming convinced that Stanley Kubrick faked the moon landing for the agency. It’s apparently against the law for NASA to buy advertising space to promote themselves (come on, if the Army can, why not them?), so that’s why the AIA is reaching out to citizens without the agency’s endorsement or involvement. In only six days, the campaign already reached its goal of $33,000, which was to pay for pre-show spots in 58 movie theaters in major cities. Now the hope is to reach $94,000 for an expansion to 750 screens around the country (at least one in every state). Anything above that amount will go back into programs for space science education. Basically this is a way to show your support by helping to grow more support. Anyone can […]


Hubble 3D

While much of Hollywood is still struggling to find balance amidst the wash of the 3D and IMAX explosion, there is an organization that has been making interesting and wonderful films on the giant-screen format for years. The folks at NASA.

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