Sundance Institute Labs

Bryan King did something that, by my estimation, is unprecedented in the world of movie fandom. He paid $1,000 for tickets to see Kevin Smith show off his latest effort Red State at Sundance for the first time. The opportunity came when the director decided to auction off two of his personal tickets to Sunday night’s world premiere. When all was said and done, King was in for a cool grand, earning him tickets and a ride on Smith’s tour bus post-screening. In a classy move, Smith donated the money to support the Sundance Institute Labs, which provides a learning environment for future filmmakers. When we heard about all of this, we were immediately interested. Why would someone pay $1,000 for two seats to a movie, even a world premiere? And does that change the experience? Does it give one even higher expectations for the movie? I was genuinely curious as to how the entire ordeal worked out for someone who invested so much into seeing a single film. No matter what the outcome, this would be an interesting side of a story that everyone seems to be talking about. So I reached out to Bryan King and asked if he’d be game for a little post-screening Q&A. Much to my delight, he was ready and willing to tell his story. The following is a brief, but interesting interview with the man who paid $1,000 to watch Kevin Smith’s Red State…

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