POM Wonderful

In this season of meta (Rubber, Scream 4), Morgan Spurlock trumps all. Leave it to the Super Size Me documentarian, who has made a career out of sacrificing his mind and body for his projects, to humorously sell out his dignity to corporations for the most painstakingly self-reflexive movie of any sort since Adaptation. His POM Wonderful Presents: The Greatest Movie Ever Sold is, yes, exactly what that above-title sponsorship suggests it to be. Rightfully disturbed by the ubiquity of product placement in modern entertainment, Spurlock sets out to spoof that synchronous blend of corporate schilling and art by crafting a documentary about his attempts to accrue corporate sponsors for a documentary about his attempts to accrue corporate sponsors for a documentary. And on and on we go.

read more...
Twitter button
Facebook button
Google+ button
RSS feed

published: 11.26.2014
B
published: 11.26.2014
B
published: 11.21.2014
D
published: 11.21.2014
B+


Some movie websites serve the consumer. Some serve the industry. At Film School Rejects, we serve at the pleasure of the connoisseur. We provide the best reviews, interviews and features to millions of dedicated movie fans who know what they love and love what they know. Because we, like you, simply love the art of the moving picture.
Fantastic Fest 2014
6 Filmmaking Tips: James Gunn
Got a Tip? Send it here:
editors@filmschoolrejects.com
Publisher:
Neil Miller
Managing Editor:
Scott Beggs
Associate Editors:
Rob Hunter
Kate Erbland
Christopher Campbell
All Rights Reserved © 2006-2014 Reject Media, LLC | Privacy Policy | Design & Development by Face3