John Aglialoro

Atlas Shrugged 3 Kickstarter

This one might be taken down since Kickstarter forbids projects to use it strictly for publicity, but while it’s up, the campaign for Atlas Shrugged Part 3 provides a lot of ironic joy. Although I can’t really tell if it’s ironic or not. Is it unintentional symmetry when a movie about self-reliance goes asking for handouts? Or is it merely straight-forward comedy when a film series about trusting the marketplace is fiercely batted down into tax write-off zone yet continues not to hear the message? Those are difficult questions to parse, but the one sure thing is that it’s fascinating to watch a movie production admit to trolling its detractors while trolling its detractors. They are aching to be aggressively, negatively supported all the way to the bank. I’m curious to see if it works (even though it won’t). To wit, here’s why the team behind Atlas Shrugged Part 3 says they need crowdfunding:



Normally the blue birds that deliver the mail sing a song as they fly along, but today they seemed grim and despondent. Perhaps it’s because they had to drop the lump of coal that is the press release announcing a greenlit Atlas Shrugged: Part 2 into the old inbox. Or perhaps they’ve just been sick. Either way, a follow-up to the completely inept filmmaking of the first film will be standing awkwardly in front of cameras soon. Not only that, it will ambitiously seek to have the movie ready for theaters by October of this year at the zero hour of, what the release calls, “a fever pitched presidential election season.” It even comes with its own poster and a spooky teaser trailer where pundits can’t agree on how pronounce Ayn Rand‘s name:



Every week, Landon Palmer and Cole Abaius log on to their favorite chat client of 1996 as MonkeyTailBeard38 and LifeFindzaWay394 in order to discuss some topical topic of interest. This week, the duo attempt to figure out word of mouth, movie advertising, critical response, and which one is to blame when a movie fails. Or, you know, it could just be the movie’s quality, but we hate simple answers around here. What separates the blockbusters from the flops? What makes people go see movies?



Early yesterday, the LA Times blog released quotes from Atlas Shrugged Part 1 writer/producer John Aglialoro which indicated that he was throwing in the towel on making Part 2 and Part 3. The reason, of course, was that the film just didn’t make its money back. Aglialoro spent a reported $10m of his own cash on the production, and a second week drop off hurt the independent flick considerably. The movie has currently only made $3.2m at the box office. It started with an impressive per screen average, but as with other films which zero in on an audience, everyone who wanted to see the movie saw it opening weekend. The numbers dropped, and an expansion was scrapped. Aglialoro very specifically blames critics and what he believes is a collective “fear of Ayn Rand” amongst them for the movie’s failings. So much for personal responsibility. However, it’s his ire and hatred of the critical response that has caused an about-face. Aglialoro now claims that, while he was once defeated, he now stands ready to proceed with making Atlas Shrugged Part 2 and Part 3. Like all misunderstood artists, he should.


Atlas Burns

I imagine the conversation went a little something like this: “But it’s just so damned long. So dense. It’s split up into a trilogy already, but each section is incredibly detailed. We’ll have to cut only the most insignificant parts out, utilize succinct dialogue, and take everything nuanced about it and distill that into visuals for the screen. It’ll be back-breaking, intricate work that will require fortitude and kid gloves in equal measure. There are so many moving parts here, and keeping them coherent and meaningful will be the cyclopean task that either ensures our success or cements our failure. What do you think?” “Oh, I’m sorry. I wasn’t listening. Can we hurry this up?” And with that, the task of adapting Ayn Rand‘s novel began. As a piece of classic literature that has already proven itself to stand time’s cruel test, “Atlas Shrugged” deserved a far better movie than it got. The reasons are simple, and I doubt anyone would grandly fault the filmmakers in any real way. It would be like hating Babe Ruth for not being able to hit a bullet with his baseball bat. You hate that he missed, but you tilt your head and accept that everyone else would have missed too. Or, at least, almost everyone else would have. However, since the biggest problem with the adaptation was buried in the structure of the movie, there’s one thing that would have made Atlas Shrugged: Part I a far, far better film. Ready for it? […]



For the 34th time, Aglialoro is swearing that Atlas Shrugged will happen, but is it an artistic need or a simple political statement for the times?

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published: 02.01.2015
published: 01.31.2015
published: 01.30.2015
published: 01.30.2015

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