Joe O’Connor

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This week, SDCP and CGC assemble to nab that Chevy account that both are vying for. Separate, their agencies are too small and Don fears that Chevy will rip off their creative output and go with a larger agency instead. So, Don and Ted decide last minute (over drinks, of course) to present to Chevy together and worry about all the merger stuff later – our creative leaders swap out Old Fashioneds for shwarma, no doubt. This is all pretty exciting, but perhaps feels a bit contrived. Nevertheless, this week’s Mad Men, entitled “For Immediate Release” (written by Matthew Weiner and directed by Jennifer Getzinger) successfully deals with the blurring together of personal feelings with business politics and how that gray area comes with mostly negative results. The merger, as we learn by the end of the episode, pretty much destroys a lucrative opportunity headed up by Bert, Pete, and Joan – they brought in a banker to evaluate the company for an IPO, and he deemed the company to be worth $11 per share, meaning that the partners stand to be filthy rich (Joan’s portion alone would be worth over $1 million). Don, however, was never alerted about the IPO possibility, so he’s indignant about not being in the loop, while Pete is indignant that Don is so blasé about firing the worst guy ever (Herb from Jaguar, clearly) in an explosive dinner. Don’s move obviously lowers the price of their potential stock and poses the question: what exactly did Joan sacrifice so […]

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published: 12.23.2014
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published: 12.22.2014
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published: 12.19.2014
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