Content Distribution


The rapid advancement of technology over the last decade has basically thrown the entire world of movie distribution into upheaval, so much so that it hasn’t looked like any of the confusion regarding the best way for movie studios to make money off their content libraries is going to get cleared up anytime soon. Back in the 80s and 90s things were easy. Your movie played in theaters for a while, it left theaters, and then it got put out on home video. With the advent of mobile devices, high speed data connections, streaming HD video, and all-you-can-eat subscription services, however, that simple model has been subverted. Now we’re living in a world where video stores are dead, DVD sales are plummeting, advertisers can’t rely on viewers watching TV shows as they first air, and it’s left all of the content creators out there scratching their heads, trying to figure out how they’re going to keep making money off of all the entertainment they’ve built their businesses creating. Well, everyone has been scratching their heads except for evil genius/Chairman and CEO of World Wrestling Entertainment, Vince McMahon, it seems. With the announcement of his company’s new content platform/subscription service, the WWE Network, he just may have come up with the right mix of intangibles to keep selling backbreakers and eye gouges to wrestling fans from here until the end of time. And he may have provided a business model that can keep all of the big media companies profitable in […]

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published: 01.28.2015
published: 01.28.2015
published: 01.28.2015
published: 01.27.2015

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