Ed Helms is breaking free of the office grind, leaving his friends on a roof in Las Vegas, and taking an earnest shot at playing the leading man. This new trailer for Cedar Rapids – the story of a completely sheltered dweeb who lets loose at an insurance convention (thanks to the bad influence of John C. Reilly) – is very, very funny. Plus, it hints at the movie being a bit more heartfelt than the average fish out of water story.

Mark my words. At some point, either Ed Helms or John C. Reilly’s character will break down on a roof somewhere. Maybe it’ll be both of them.

But mostly there will be John C. Reilly drunk with a trash can lid on his head.

Check it out for yourself:

There’s a lot of great talent here, perhaps the best Wire references to date, and some interesting potential to see a sidekick step into the spotlight with a veteran actor.

See it in even higher def at Apple.

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