This Week’s Reject Report is Heavily Armored


Welcome to what looks to be a quiet and subdued weekend here at the Reject Report. We have three movies going into wide release — Armored, Brothers and Everybody’s Fine — but they aren’t exactly blanketing the theaters all over North America. It is sure shaping up as being another showdown between The Twilight Saga: New Moon and The Blind Side for the box office title.

Looking first at Armored, which rolls out in just under 2,000 locations, we have Matt Dillon, Laurence Fishburne, Jean Reno and Skeet Ulrich starring in a movie which according to their official website, is about a band of officers at an armored transport security firm who “risk their lives when they embark on the ultimate heist… against their own company.”

There is an audience out there for a movie like this, but I don’t think we’re looking at a big haul here. I would say this movie would make $8 million.

Watch the Armored trailer below:

Next is Everybody’s Fine, directed by Kirk Jones and starring Robert De Niro, Drew Barrymore and Kate Beckinsale. It’s a remake of Italian director Giuseppe Tornatore’s movie Stanno Tutti Bene and follows the story of a widower who seeks to reconnect with his grown children.

This one rolls out in 2,200 locations but I just don’t see anything happening for this movie, really. I see maybe $5 million, mainly because people want to see what De Niro is up to, but that’s about it.

Watch the Everybody’s Fine trailer:

Finally we have the movie Brothers starring Jake Gyllenhaal and Tobey Maguire as brothers, with Natalie Portman as the woman who comes between them. Basically the story revolves around a marine who goes missing overseas and is presumed dead, leaving the other brother — who just got out of jail – to care for his family. And things start to get messy once he comes back.

This movie is getting good notices and Oscar consideration for the performances, so I think you’ll see the Oscar-type people going to this movie to see what it’s all about. Still, it’s only in about 2,000 theaters and a lot of people don’t know too much about it yet. Maybe this will do decent business over a number of weekends, but I don’t see this one charging out of the gate right away. I see $10 million for Brothers, and I think I might be being generous here.

Watch the Brothers trailer below:

Well, that’s no good, eh? Three new wide releases, and none of them look like serious contenders for the box office title. In new limited release are Serious Moonlight, Up in the Air and Transylmania, so those aren’t in the running, except maybe for the per-theater average title. Overall, I think we are in for yet another duel to the death between New Moon and The Blind Side. I am going to go with New Moon to win the weekend — $22 to $21 million –mainly because it’s held onto the lead through this week. This is really a tossup, though, and it could really go either way for the box office title.

The likely weekend results, as I see it:

  1. The Twilight Saga: New Moon $22 million
  2. The Blind Side $21 million
  3. Disney’s A Christmas Carol $11 million
  4. 2012 $10.5 million
  5. Brothers $10 million
  6. Old Dogs $9 million
  7. Armored $8 million
  8. Ninja Assassin $7 million
  9. Planet 51 $5.1 million
  10. Everybody’s Fine $5 million

That is it for now! See you later this weekend and we’ll find out whether any upsets are in store here at the Reject Report!

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