The Reject Report

Welcome to what is shaping up to be a big “Sex and the City” edition of The Reject Report. Yes, it’s time to take a break from talking about superheroes, action, and other “guy” stuff. This week, it’s about Prada, fashion, relationships and other “girl” interests. All the stylish women will be taking over the movie theaters, along with Carrie, Samantha, Charlotte and Miranda. But will it be enough to take over first place at the box office, held for eight straight days by Indiana Jones 4? We shall see.

Sex and the City The MovieAnyway, here’s a look at Sex and the City: The Movie. It stars Sarah Jessica Parker as Carrie Bradshaw, and Kristin Davis, Cynthia Nixon and of course Kim Cattrall are all back for the movie. We pick up the story three years after the end point of the famous HBO show, and we follow our heroines for a full year to find out what happens to them with all their relationships — especially the one between Carrie and Mr. Big (Chris Noth).

There has been a lot of secrecy and a lot of wild rumors about the plot of the movie (ie. that Mr. Big would kick the bucket). And these four fashionable babes got people mad when they ditched New York, the setting of the series, and held the world premiere in London, England. But it kind of makes sense when you think of it. These women are practically female versions of the Beatles.

The big question is how well this movie is going to gross at the box office. Last time I checked it was approaching 3,300, far from blockbuster territory but still a sizable number of theaters. Plus, this movie is rated “R”, which scares a lot of people away. Also, there is a real question about this movie’s appeal to guys. Guys are notorious for hating chick flicks, and this is the biggest chick flick of them all. On the other hand, all the women’s TV shows and women’s magazines are raving about this flick. This movie is definitely the most anticipated movie ever as far as women are concerned. But guys really do not care. There’s even a question whether guys will even go to this movie on dates with their female friends. I read some article at the Huffington Post that suggested this was the perfect movie for girls to go see with their female friends, leaving the guys at home to watch sports on TV. That won’t help the box office either!

I have heard predictions that this movie might do high-20s to low 30s, but a lot of people think it will do much better than that and approach $40 or even $50 million! I have to think that the media buzz and all the saturation coverage on all the women’s entertainment shows is going to have an impact, and this movie will roll out the gate strong and be a hit. So I predict every woman in America is going to rush to see this movie and it will get $47 million gross this weekend. Then watch, this movie may just drop like a rock after the initial rush, because no red-blooded American male is going to go see it. To quote a famous line from that TV show: guys just aren’t into this movie.

Hey, it’s okay. Women need entertainment, too.

Liv Tyler in The StrangersThere is some counter-programming this weekend at the theaters, though, in the form of a thriller from Rogue Pictures called The Strangers. It stars Liv Tyler and Scott Speedman and is directed by Bryan Bertino. The story takes place at a secluded vacation home of a young couple on the night of February 11, 2005, where they are terrorized by three “strangers”. So that’s what this is all about.

The timing of this movie is interesting — you would think that it would roll out some other time, not during blockbuster season. I have to think it’s counter-programming, and besides, there is not a lot of competition from new movies right now. It’s the usual blockbusters plus a bunch of movies that have been at theaters for weeks. So I think this movie will do about $11 million.

So that leaves me with a decision as to whether or not Indiana Jones will find up first at the box office, AGAIN. I get the sense that a lot of people think it will get around half what it got last week. But I think it will drop more than that. I wouldn’t be shocked to see a 60 per cent drop. That would bring it down to about 40 million, but I’ll grant it that extra $5 mil and say it finishes the weekend at $45 million. So I say the winner of the weekend will be Sex and the City. By a hair. And thanks very much for nothing, guys.

1. Sex and the City: The Movie $47 million
2. Indiana Jones and the Kingdom of the Crystal Skull $45 million
3. The Chronicles of Narnia: Prince Caspian $14 million
4. Iron Man $13 million
5. The Strangers $11 million
6. What Happens in Vegas $5 million
7. Made of Honor $2.6 million
8. Speed Racer $2.4 million
9. Baby Mama $1.5 million
10. Forgetting Sarah Marshall $1.1 million

And there you have it, my fearless box office prediction for this weekend. If this prediction holds up Sex and the City will be the biggest chick flick of all time, sending The Devil Wears Prada to the cleaners. By the way, The Devil Wears Prada only opened to $27 million dollars. But it didn’t have nearly the hype. Not nearly.

Back at weekend’s end as we see who was “big” at the box office. Mr. Big? Who knows.


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