After several days and a social media campaign to get 100,000 fans to follow the film on Facebook, Universal has released the latest trailer for Edgar Wright’s upcoming film Scott Pilgrim vs. the World. For those who don’t know, Scott Pilgrim is based on the popular independent Oni Press comic by Bryan Lee O’Malley. It’s a balls-to-the-wall hero’s quest that centers on Scott Pilgrim (Michael Cera), a hip slacker who must win the affection of the girl of his dreams Ramona Flowers (Mary Elizabeth Winstead) by defeating her seven evil exes. It’s a story set in a world much like our own, but more fantastical in a “hey, we live inside a video game” sort of way. Personally, I’m a big fan of the books — they are creative, witty and deeply sardonic. Some of the wit in O’Malley’s writing is the most cutting stuff I’ve seen in a comic in a long time. And with Edgar Wright at the helm of the film, it’s safe to say that the film will follow suit.

The new trailer is up on Facebook, and can be seen by clicking the link below. I’ve also included the film’s official synopsis. Scott Pilgrim vs. the World rolls into theaters on August 13, 2010.

Synopsis:

Meet charming and jobless Scott Pilgrim (Michael Cera). A bass guitarist for totally average garage band Sex Bob-omb, the 22-year-old has just met the girl of his dreams…literally. The only catch to winning Ramona Flowers (Mary Elizabeth Winstead)? Her seven evil exes are coming to kill him. Genre-smashing filmmaker Edgar Wright (Hot Fuzz, Shaun of the Dead) tells the amazing story of one romantic slacker’s quest to power up with love in Scott Pilgrim vs. the World.

Scott Pilgrim has never had a problem getting a girlfriend. It’s getting rid of them that proves difficult. From the girl who kicked his heart’s ass—and now is back in town—to the teenage distraction he’s trying to shake when Ramona rollerblades into his world, love hasn’t been easy. He soon discovers, however, his new crush has the most unusual baggage of all: a nefarious league of exes controls her love life and will do whatever it takes to eliminate him as a suitor.

As Scott gets closer to Ramona, he must face an increasingly vicious rogues’ gallery from her past—from infamous skateboarders to vegan rock stars and fearsomely identical twins. And if he hopes to win his true love, he must vanquish them all before it really is game over.

Trailer:


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