Three years ago, I wrote a piece about why Warners needed to make a Veronica Mars movie. They didn’t. But now you can.

Rob Thomas, the cult show’s creator, has launched a $2m Kickstarter project to bring the plucky young private eye played by Kristen Bell to the big screen. In the twenty minutes since it went live, it’s earned $40,000. Not bad.

Obviously this could be huge for Veronica Mars fans, but it’s also a potentially big moment for the Kickstarted generation of filmmakers and for culture in general. Granted, this particular project has a high profile, but that’s the point. With Netflix resurrecting Arrested Development, the tide turned away from the originating channel, and with this, it could go beyond television altogether through a direct fan appeal.  If this proves successful, scorned patrons from Firefly to Jericho could stop mailing angry letters to studios and start electronically sending their very real, very monetary support to bring back a show they love in whatever form the creator sees fit to deliver.

If Thomas and company are able to make this happen, and to make it a box office success, won’t Warners (and everyone else) feel dumb. It’ll prove that the audience was there all along, and that for properties like this, maybe we don’t really need the middle man to deliver.

Update: In my haste to get this posted, I failed to note that Warners will be the one distributing the film. Which makes sense as they, of course, own the copyright on it. That makes my last statement there a bit wonky. We don’t know the extent of the distribution deal, but there’s one scenario where Warners leaves money on the table and another where they make out like a bandit without risking a dime. It’s a brave new world.

Like this article? Join thousands of your fellow movie lovers who subscribe to The Weekly Edition from Film School Rejects. Our best articles, every week, right in your inbox!
Comment Policy: No hate speech allowed. If you must argue, please debate intelligently. Comments containing selected keywords or outbound links will be put into moderation to help prevent spam. Film School Rejects reserves the right to delete comments and ban anyone who doesn't follow the rules. We also reserve the right to modify any curse words in your comments and make you look like an idiot. Thank You!
Twitter button
Facebook button
Google+ button
RSS feed

Some movie websites serve the consumer. Some serve the industry. At Film School Rejects, we serve at the pleasure of the connoisseur. We provide the best reviews, interviews and features to millions of dedicated movie fans who know what they love and love what they know. Because we, like you, simply love the art of the moving picture.
Fantastic Fest 2014
6 Filmmaking Tips: James Gunn
Got a Tip? Send it here:
Neil Miller
Managing Editor:
Scott Beggs
Associate Editors:
Rob Hunter
Kate Erbland
Christopher Campbell
All Rights Reserved © 2006-2014 Reject Media, LLC | Privacy Policy | Design & Development by Face3