Reject Report: Tyler Perry Does Box Office All By Himself


Welcome to the Reject Report and to what is looking to be another fairly soft weekend at the box office. And all I gotta say is thank you very much Tyler Perry for making I Can Do Bad All By Myself. You have made my decision about who finishes first at the box office a whole lot easier.

Can we just cut the suspense and name that movie the weekend winner already? It doesn’t matter what movie Tyler Perry comes up with or what the plot is, all that matters is there is a consistent audience for it. Seems to me that these Tyler Perry movies always open to a bare minimum of $20 million. This latest flick is inspired by another one of Perry’s old plays, and stars Taraji P. Henson as an aunt stuck looking after three delinquent kids. Perry is back as Madea, and you all know how much loot Madea Goes to Jail made — about $90 million.

To make a long story short I am going to predict $25 million for I Can Do Bad All By Myself, mainly because Tyler Perry’s fans can’t get enough of him, and Madea, and all the stuff he comes up with. As an aside — you just know you have hit “throwaway season” when the Tyler Perry movies start to show up. They always release these in the fall or the spring, never in the summer when the blockbusters roll out. That’s not any sort of commentary on the merits of Tyler Perry movies, it’s just a statement of fact. These movies always show up at the same time that the other studios are dumping their trash — and that may be one reason why they always make money. It’s because no one wants to see any of this other trash! So welcome to Throwaway Season officially, folks, because Tyler Perry is back.

Watch the Trailer for I Can Do Bad All By Myself:

There are two other movies that open up Friday. One is called Whiteout. It opens in just over 2,700 theaters and stars serious actress/hot-looking babe Kate Beckinsale. She plays a US marshal who investigates a murder in Antarctica just before winter hits. Gabriel Macht and Tom Skerritt are also in the cast.

This movie strikes me as being the typical kind of September movie that we are used to seeing — not exactly popcorn entertainment and not even a potential cult classic. It looks like something that will probably bring in a more adult crowd — and you know how much the “adult crowd” likes to show up at the theaters. Not too often. So I don’t see much more than $10 million for this one because, heck, I don’t think there are enough potential fans of this flick out there.

Watch the Trailer for Whiteout:

The other flick rolling out is Sorority Row and it’s a horror flick about a bunch of sorority sisters who try to cover up the death of one of the housemates. This is a remake of the 1983 flick The House on Sorority Row, and the cast includes Briana Evigan, Leah Pipes, Rumer Willis, Audrina Patridge, Jamie Chung, Margo Harshman and Carrie Fisher.

I think this flick will appeal to some of the horror fans and I think it will sneak up to $11 million. The problem, as I see it, is its distribution. It just hasn’t been booked into a multitude of theaters, only 2,600 or so, and that’s going to depress the box office quite a bit.

Watch the trailer for Sorority Row:

Finally, there’s one more new movie being released this week. In fact, it already came out. It is called 9 and it’s an animated feature from Focus Features with voices from stars Elijah Wood, Jennifer Connelly, Martin Landau, Christopher Plummer and John C. Reilly. It opened on Wednesday night and easily won the box office for that day. The Wednesday results are as follows:

  1. 9 $3,115,775
  2. Inglourious Basterds $1,012,939
  3. The Final Destination $937,441

Based on the first night’s total I see this flick finishing the weekend somewhere in the vicinity of $10.5 million for the weekend. It’s only in about 1,600 theaters but should hold enough of an audience to have a competitive finish this weekend.

Watch the Trailer for 9:

So here is how I see the weekend unfolding, and as I say, congratulations in advance to Tyler Perry for winning this weekend (it never, never fails with him):

  1. I Can Do Bad All By Myself $25 million
  2. Sorority Row $11 million
  3. 9 $10.5 million
  4. Whiteout $10 million
  5. Inglourious Basterds $8 million
  6. The Final Destination $7 million
  7. All About Steve $5.5 million
  8. District 9 $5 million
  9. Gamer $4.6 million
  10. Julie and Julia $3.7 million

That’s all for now! See you at the end of the weekend to see how “Bad” the box office was, here at the Reject Report!

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