UPDATED! With one more!
There is something to be said for swiftly-unraveling movie virals that roll out with speed and punch – mainly, that they are the precise type of virals that other, similar campaigns should aspire to be. Just yesterday, the first few bits of marketing mayhem from Guillermo del Toro‘s Pacific Rim began rolling out, and they now show no sign of abating. While we met just one of the massive, fighting robots yesterday via blueprint – “Gipsy Danger” is her (?) name – today we get no less than three more giant blueprints for new Jaegers.