Well, it was a fairly predictable weekend at the theaters for a change, as I finally got a few of my predictions sort-of right. Max Payne wound up winning the box office with a haul of $18 million, and W. did about as much business as expected, coming in at around $10 million.
I suppose the surprise is that The Secret Life of Bees finished ahead of W. in the gross this weekend, because Bees rolled out on much fewer screens: around 1,591 compared to over 2,000 for Oliver Stone’s flick. Still, it did a lot better than a lot of people expected, including myself.
Overall, though, it was a very predictable week. I suppose it will be a surprise to some people that Sex Drive only did $3.5 million, worse than what even I had predicted. I can’t say I am surprised. After all, the United States of America is the land of religion and uptight people — folks who would much rather watch family movies starring cute dogs and other lovable animals. This is DEFINITELY not Sweden or Holland we’re talking about here.
I have to wonder how much cash Kevin Smith’s Zack and Miri Make a Porno movie will make, given what went down with Sex Drive. It ought to make more money, but I notice they’re having some problems getting ads in the paper for a flick with “porno” in the title. Then again, who reads the paper anymore anyway? We’ll see what happens in a couple of weeks.
The top ten, as follows:
|1. Max Payne||$18 million|
|2. Beverly Hills Chihuahua||$11.2 million|
|3. The Secret Life of Bees||$11.1 million|
|4. W.||$10.5 million|
|5. Eagle Eye
|6. Body of Lies
|7. Quarantine||$6.3 million|
|8. Nick and Norah’s Infinite Playlist||$3.9 million|
|9. Sex Drive||$3.6 million|
|10. Nights in Rodanthe||$2.7 million|
Not much more to add than that, folks! Next Friday at the Reject Report we preview yet another “nice, clean movie” that is sure to make a ton of money: High School Musical 3.
The new James Bond flick can’t come fast enough for my liking, given what we’re in for next weekend.