Robert Rodriguez’s latest tribute to 70s B-cinema, Machete Kills, seems to be in the full court press phase of its marketing campaign, because just a few weeks out from its October 11 release date it has now released a new red band trailer that gets deep into all the over-the-top gore and purposeful sleaze that the film has to offer. And, from the looks of things, the movie gets real over-the-top, and super-sleazy.
Fans of the first film might not want to give this latest ad a look though, as its purpose seems to be shocking anyone who might still be on the fence about the franchise into the theater. If you’re a Machete fan, chances are one of the things you enjoyed about the first go-around was all of the inventive, ludicrous methods that Danny Trejo’s Machete character concocted to kill people, and though this red band trailer is kind of a lot of gory fun, it also looks like the sort of thing that likely gives most of the best kills the movie has to offer away. Anyone who doesn’t like to be spoiled should move on, but for those of you who don’t mind, click away.
Really, however you feel about Rodriguez’s post-Grind House movies, or however you feel about exploitation spoofing in general, you have to admit that it’s pretty hard to sit through this trailer and not at least be a little bit intrigued at seeing more of Mel Gibson wearing that silly outfit with the cape. People getting their intestines ripped out and being chopped up by helicopter blades is fun, sure, but it’s the sort of thing that gets old after you’ve seen it in enough movies. Putting a complete loon like Gibson in a powder blue outfit with a cape? That’s the kind of insanity that’s always going to feel fresh.