Infographic: The Economics of Comic-Con

General Atmosphere - Day 2 - Comic-Con International 2012

Comic-Con is a little thing that geeks do. That might actually be a thought that has run through the head of an average person in America. Every July they see news stories about a great number of bearded pop culture-loving men and (a growing number every year) women who descend upon San Diego, California, for an annual ritual celebration of all things popular media. The titular medium Comics, the overwhelming presence of movies and, of course, a healthy smattering of television. There is even a place where you can get an autograph from Star Trek: The Next Generation star Brent Spiner, among others. It’s the movies element that has drawn us to cover it year-over-year in various fashions, mostly with commentary from the streets of San Diego and occasionally with silliness. But we love it all the same, this pilgrimage to Geek Mecca, despite its logistical nightmares and flesh-flooded walkways.

We’re Comic-Con people. Which makes it a safe assumption that you may also be Comic-Con people. As a conglomerate of Comic-Con people, we may all find this new infographic fascinating. We’re happy to present it to you with the help of the folks at It explores the economics of Comic-Con. Did you know that the San Diego Comic-Con is the world’s third largest comic convention? (Don’t tell Rob Hunter that there’s one in Japan, as he may finally want to cover a comic convention again.) Did you know that Comic-Con generates more than half the economic impact of a Super Bowl? As they say, the more you know

San Diego's Colossal Comic Convention by

San Diego’s Colossal Comic-Con infographic shared by

Neil Miller is the Founder and Publisher of Film School Rejects. For almost a decade, he has been talking movies on television, the radio, and the Internet.

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