While it’s still hard to believe that we’re finally getting new episodes of the brilliant Arrested Development (thanks, Netflix!), it’s not hard to believe that the show has started rolling out funny and clever bits of marketing that make something like “getting excited about character posters” not seem insane. Instead of unveiling a set of stills featuring each member of the Bluth family in all their glory, the series has instead crafted a series of posters that use recognizable props that apply to each individual Bluth, so fans of the show will instantly be able to recognize their favorite star with ease (the one we want on our walls ASAP? Lucille’s classic pill bottle).

Season 4 of Arrested Development arrives on Netflix in its entirety at 12:01 AM Pacific Time on Sunday, May 26th, so set your alarms now. Check out the rest of the “character” posters after the break. [VultureTV LineIGN]

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