rr-2012

Well, it was a big box office Tsunami for 2012, just as everyone predicted — except maybe the Mayans, who were busy predicting other things. Years from now people are going to look back at 2012 and say, “Oh yes, 2012. A very good year. A very good box office opening, too.”

2012 had a $23 million Friday night open and cruised to a $65 million domestic opening in North America. It is not a November record and not even Roland Emmerich’s best domestic open (The Day After Tomorrow still has to take its spot at $68 million), but it is still in line with the kind of big openings we have become used to in November, which has become as big a month for the box office as the summer months. Worldwide, the movie raked in $225 million this weekend, including $17.2 million in France and $15.3 million in Russia.

Heck, 2012 needed an opening like this to even come close to making its money back, because the movie cost something like $200 million to make. The folks at Sony must be breathing a little easier – at least the studio won’t be bankrupt. I guess you could say the box office showing wasn’t the end of the world (hee hee hee).

A big story was the big numbers put up by some movies in limited release. A big surprise was the showing of Precious: Based on the Novel “Push” by Sapphire, which was only in 174 locations but made $6,090,000 for a whopping $19,095 a theater this weekend. Also in limited release this weekend was The Fantastic Mr. Fox, which made $260,000 from four theaters. I’ll have more to say about both these movies when they expand in time for Thanksgiving.

Our nominee for Box Office Loser of the Week is Pirate Radio, which missed the Top Ten with a $2,869,000 opening. Too bad.

Overall. the box office weekend looked like this.

  1. 2012 – $65,000,000
  2. A Christmas Carol (2009) – $22,325,000
  3. The Men Who Stare at Goats – $6,200,000
  4. Precious: Based on the Novel “Push” by Sapphire – $6,090,000
  5. Michael Jackson’s This Is It – $5,100,000
  6. The Fourth Kind – $4,744,000
  7. Couples Retreat – $4,253,000
  8. Paranormal Activity – $4,200,000
  9. Law Abiding Citizen – $3,932,000
  10. The Box – $3,185,000

That is all for now. Stay tuned for a busy Thanksgiving edition when we look ahead to the potential big haul of The Twilight Saga: New Moon. See you then.


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