Boiling PointIf you’ve walked around your local Best Buy or other fine retailer of movies and entertainment, you may have noticed a change recently: there are a lot more rows of Blu-rays. You see, this new format is here to stay. HD-DVD formally gave up the fight in 2008 and since then, Blu-ray has been the lone High Definition dog in the fight. Which means the fight is over, so why haven’t you purchased a Blu-ray player yet?

After all, virtually all major titles are now released on Blu-ray. You’re not missing anything. Tons and tons and tons of old movies, from Apocalypse Now to The Thing are also coming out on the high-def format if you haven’t already picked them up. The price of Blu-ray players has dropped. If you want video games with your movies, a PS3 costs $300, not a bad shake. If you just want the movies, you can get an entry level Blu-ray player for under $90. Yes, that does cost more than the $30 DVD player you have, but the Blu-ray player can handle both Blu-rays and DVDs. It’s not like you’re losing anything by upgrading. In fact, the Blu-ray player will make your DVDs look better!

But there’s an even more important reason to upgrade….

And that’s saving me money, you selfish assholes.

The cost of Blu-ray discs has fallen pretty steeply. The average one can be bought for around $19 for a new release, if not even less on sale. That’s what a new DVD release used to cost, back when DVD was the only game in town. That might be all well and good if it was the only part of the equation but no. Slow adopters are hurting us High Definition buyers right where it counts: the wallet.

You see, most studios would be happy to stop printing DVDs. They’re old technology and they’d rather focus on the future and switch over exclusively to Blu-ray development, but as long as you’re buying DVDs and not Blu-rays, they have to make both. To compel you to switch, several big studios release DVD+Blu-ray combo packs. If you want just the DVD, you can generally buy that, but if you want the Blu-ray, you often have to buy the combo pack and that costs money. Like $25 to be exact.

That DVD isn’t in there for my benefit. It’s in there to get you to switch. Right now you might only have the DVD player, but hey, buy this combo pack and when you upgrade, you’ll already have it on Blu-ray! It’s not like I’m going back to DVD anytime soon, so I just get stuck paying an extra six bucks. Thanks a lot, assholes.

But seriously, why are you holding out? The technology is no longer cost prohibitive and it is, by all measures, a superior format. The disc can hold more information. That means better picture quality, better sound, more extras, more interactivity if you want that kind of bullshit (I don’t).  You may be thinking “Oh man I don’t want that glossy HD look” but that isn’t a fault of the Blu-ray. That’s a fault of whoever made it creating a shitty transfer. The same thing can happen to DVDs. If you end up with a movie that you hate the transfer of, by all means, return it for store credit and keep your DVD – it still plays on your fancy Blu-ray player.

The Blu-ray disc is here to stay. It won the format war. It holds more information and, in almost every instance, it just looks damn fantastic. You haven’t fully experienced home theater viewing until you’ve seen an excellent transfer displayed in 1080p from your player straight to your awesome flat-screen TV. Oh yeah. Your awesome flat-screen TV, you know that thing you spent thousands on? It’s meant to play Blu-rays and can actually make your DVDs look a little crappy because it has such a higher resolution than your old DVDs do.

So honestly, people, let’s give it up and get on board because every time I overpay by six dollars because you won’t upgrade, I hit my boiling point with perfect picture and sound in beautiful high definition.


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