This month we’ve partnered up with Doritos to help get the word out on their Crash the Super Bowl: Hollywood Edition contest. Sure, it’s all part of an elaborate and decidedly red-colored advertising campaign, but there’s also something else at work: the chance for an aspiring filmmaker (we’re told a few of those visit this site) to win a million dollars and the career opportunity of a lifetime. Even if Doritos wasn’t helping us keep the lights on around here, we’d still think that was a pretty neat contest. Either way, we think you should know about it. So here’s some info…
Think you can make your own great Super Bowl commercial? Well, Doritos wants to give you a shot to do it. All you have to do is make and submit a killer Super Bowl spot, be funnier than some of Hollywood’s best and brightest, and all the fame and fortune of filmmaking could be yours. Well, for the most part.
Check out the details of the contest below or head over to www.crashthesuperbowl.com.
Doritos’ Crash The Super Bowl program is back and this year we’re taking on Hollywood, by partnering with some of the funniest dudes in Hollywood. The basic premise of Crash The Super Bowl remains the same – Doritos challenges consumers to step up and create an Ad Meter-topping Super Bowl spot. Then, America votes on their pick of which spot makes it into the big game. The twist is that this yes — the lucky finalist will go head to head with a team of Hollywood’s funniest. If the consumer takes the top spot on the USA Today Ad Meter, they win not only $1 million but also the career opportunity of a lifetime – the chance to collaborate with some of the funniest dudes in Hollywood. If team Hollywood takes the top spot, Doritos will donate $1 million to the charity of their choice. This is a once-in-a-lifetime opportunity for aspiring filmmakers to get their spot in the most-watched TV event in the country, win tons of cash and get their Hollywood break!
Submissions will be accepted between 10/3/2011 and 11/21/2011.
Out of the thousands of submissions, there will be five finalists determined in the month of January. America will then be invited to vote amongst those five finalists and decide who gets to go head-to-head with some of Hollywood’s funniest people.