Box Office: DreamWorks Animation Has a Megamind for Success

The Reject ReportJust as expected, DreamWorks Animation proved once again they are a force to be reckoned with in the world of animated feature films. Their latest outing, Megamind, led the charge this weekend, the largest opening weekend to the Fall movie season in box office history. When compared to other films in the DreamWorks Animation camp, Megamind topped the openings of such massive successes as the first Shrek, Madagascar, and How to Train Your Dragon.

When also comparing these opening numbers, it seems a fairly safe bet that Megamind will both end up topping out around $200 million domestic and garner a sequel in the coming years.

As director Todd Phillips is working on his own sequel to the monster hit that was The Hangover, his latest film, Due Date, also opened to very respectable numbers. It didn’t match the $44.9 million The Hangover opened to in 2009, nor was it the most successful opening for either of its stars. However, there is very little that can be sneezed at in what Due Date was able to accomplis at this weekend’s box office. This also despite the buzz going into the weekend that it didn’t live up to the potential of its cast and crew in any way.

Elsewhere at the box office, Tyler Perry’s For Colored Girls did just as expected, just topping the $20-million mark which is something you can expect from any Tyler Perry film that doesn’t feature Madea. RED had an absolutely impressive fourth weekend out. It topped the list of films that have already been released and only dropped 17.4% from its previous weekend. It has to be mentioned that Danny Boyle’s 127 Hours, which is already gathering a lot of Oscar buzz, opened to a $66,500 per screen average on four screens. You can expect Fox Searchlight to give the film a big expansion in the coming weeks.

Here is how the weekend box office shaped up:

  1. Megamind – $47.6m NEW
  2. Due Date – $33.5m NEW
  3. For Colored Girls – $20.1m NEW
  4. RED – $8.8m (-17.4%) $71.8m total
  5. Saw 3D – $8.2m (-63.6%) $38.8m total
  6. Paranormal Activity 2 – $7.2m (-55.8%) $77.2m total
  7. Jackass 3D – $5m (-40.1%) $110.8m total
  8. Hereafter – $4m (-37.4%) $28.7m total
  9. Secretariat – $4m (-20.1%) $50.9m total
  10. The Social Network – $3.6m (-20.3%) $85m total

The leap from October to November is always a big one. The start of the Fall holiday movie season is always marked by a sharp upturn in box office ticket sales. However, as noted before, this weekend, with the $142.4 million the top 10 brought in, marks the largest opening weekend to the Fall movie season in history.The 1-2 punch of Megamind and Due Date were sure-fire indications the weekend would turn out as such, but the success of For Colored Girls and the incredibly low drops seen throughout the charts were clear factors, as well. It is going to be interesting to see if the remainder of the Fall and Winter can hold up this level of box office activity.

The three films opening in wide release next weekend won’t be on par with the success we’ve seen this weekend. Neither Morning Glory, Skyline, nor Unstoppable will be able to pull in the same numbers as either Megamind or Due Date. In fact, none of the new films opening next weekend will likely be able to make it to the #1 spot.

We’ll be back on Thursday to run down how we see the weekend turning out.

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Jeremy's been writing about movies for a good, 15 years, starting with the film review column of his high school newspaper. He stands proud as the first person in his high school to have seen (and recommend) Pulp Fiction. Jeremy went on to get a B.A. in Cinema and Photography with a minor in journalism. His experience and knowledge of film is aided by the list of 6600 films he has seen in his life (so far). Jeremy's belief is that there are no bad films, just unrealized possibilities. Except Batman and Robin. That shit was awful.

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